1. Balance out the content
Giving your banner a festive theme shouldn’t clutter it. It should be simple as well. Use the available space in an attractive way. The background image you use should have room to integrate your holiday message without making it difficult to read. When designing your banner you might experiment with different styles, but don’t mix them together. Choose a single design. Avoid conflicts like using a photograph and a cartoon or black and white in one area and neon colors in another.
2. Create urgency
As the days count down to the last possible moment to place online orders for delivery during holidays, presenting a count down is an effective way to push your visitors to take action.
3. Include a clear Call to Action
4. Create a curiosity-inducing message
5. Jazz up your banner
Choose a background that gets your shoppers in the holiday spirit. Bokeh, glitter, snowflakes, snowy, gingham or vintage backgrounds are some of the more common trends on holiday themed homepage banners.
Choose the right color scheme. A single color scheme in-line with your website background is a good choice. If you opt for two or three colors, choose complementary colors to give a professional appeal to your banner. Here are a few good wintery options.
Using appropriate typography is equally important. Add a little seasonal flair to your fonts. Also, the style needs to be instantly readable as well. It’s good to limit to two fonts.